Lesson Summary

This certified course on ChatGPT for Public Relations provides insight on harnessing the power of ChatGPT & other AI tools. It demystifies them to help learners make their work in PR faster and more accurate. To achieve this, learners will: - Develop Prompt Design & Engineering skills - Use these skills for various PR processes like research, strategy, and content - Be exposed to generative AI tools beyond ChatGPT - Take an online quiz and earn a Certification in ChatGPT for Public Relations, certified by the Global Alliance for Public Relations & Communications Management - Learn fundamental Prompt Design techniques that will serve as a foundation for AI tools of the future.